Platform > Track
Empower Decisions with Precision Tracking
Capture every user interaction, uncovering avenues for optimization and growth
More than 1000+ Advertisers Trust Digital Journey for Decision Making»
Unified SDK
One Implementation, Infinite Insights
An all-encompassing solution that bridges web, iOS, and Android. Simplify tracking while amplifying insights
- Cross-platform solution for web, iOS, and Android integration
- Streamlined, rapid implementation for swift go-lives
- Capture user interactions in real-time for immediate insights
- Device-agnostic tracking to ensure consistency across platforms
- GDPR compliant for data security and maintaining privacy
Event Tracking
Understand Every Action
Explore granular user behaviors, leaving no detail unnoticed — from page views to button clicks.
- Pinpointing critical conversion triggers and touchpoints
- Track ad-server display and video events
- Map your end-to-end conversion funnel events
- Use API to track S2S & offline events
Conversion Path
Visualize Success Journeys
Map out the pivotal touchpoints that lead to conversions, optimizing the path to purchase
- Detailed funnel analysis identifying strengths and leakages
- Insights into user drop-off points for retention strategies
- Optimal path recommendations for an enhanced user experience
- User segmentation strategies for targeted marketing
Cookie-less & S2S Tracking
Future-Proof Tracking: Beyond Cookies
Adapt to the evolving digital landscape with tracking methods built for tomorrow
- Prioritize user privacy with cookie-less tracking
- Uninterrupted tracking insights, irrespective recent browser blocking measures (Safari ITP & Chrome third-party blocking)
- First-party domains to uphold data ownership
- Reliable server-to-server tracking for seamless data flow
Amplify with Integrations: Harness Your Existing Tools
We understand that a robust digital marketing strategy often relies on a suite of tools working in harmony. Our platform is designed to effortlessly integrate with the tools you already use and love
Transformative Tales: Client Success Journeys
Our clients come to us with challenges, aspirations, and dreams. Through collaboration, innovation, and dedication, we’ve crafted journeys that don’t just meet targets, but redefine success
Shyam Sandilya, Regional Director
Multi-touch attribution solution provided us with great insights into the performance of our marketing channels, and their advanced measurement capabilities have become an essential tool in our technology stack.
Elizabeth Tan, Performance Marketing Manager
Digital Journey multi-touch attribution solution has truly transformed our marketing strategies and contributed to a significant increase in 'First-time Deposit'
Anubhav Bhatt VP, Digital Media, Citibank
The CRM integration enabled us to identify multiple audience segments and leverage offline conversions to optimize campaigns and scale budgets
Your Pathway to Digital Mastery
Unlock the patterns of user behavior by tracking every click, action, and decision. Dive deep into the insights offered by attribution models, event tracking, and customer journey insights, leading to optimized strategies.
Precision Tracking
Monitor every user action, ensuring every pivotal moment is captured and analyzed
Holistic Attribution
Unmask the true value of every user touchpoint and chart the impact of each channel
Decisive Scale
Drive growth with integrated media, CRM, vertical-specific solutions and affiliate networks